This smug Sony billboard guy is really annoying commuters

Warning: Some NSFW language/offensive headphones advertising ahead.

If overheating on a miserable train platform wasn't bad enough, here's Sony to remind you of your audial gadget inadequacy.

The advert has been angering commuters all week, with @daniel_barker putting it most succinctly:

One user even gave the billboard a pretty blunt edit.

Still, the handful of tweets didn't amount to the tirade Protein World faced over its recent 'Are You Beach Body Ready?' billboard, 75 per cent of the marketing division of which have been rounded up by an angry mob and drowned in strawberry protein powder at the time of writing.

More: The ASA has ruled that the 'are you beach body ready?' ad is not offensive