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PlayStation’s branded take-over of London Underground signs sparks debate about capitalism

PlayStation’s branded take-over of London Underground signs sparks debate about capitalism
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Eager gamers will be aware that the highly-anticipated PS5 was released in the UK today.

Yesterday, to mark the launch of the new console, the company performed a pre-release stunt which hasn't been well received by everyone.

In collaboration with Transport for London, PlayStation replaced some iconic London Underground 'roundels' with shapes you might see on a PS5 controller.

The branded take-over primarily took place at Oxford Circus in central London.

But other stations were included in the promotion too.

Some station names were updated and given a Playstation-themed twist. Lancaster Gate, for example, was transformed into 'Ratchet and Clankaster Gate' to promote the new Ratchet & Clank game.

Online, lots of people praised the stunt as a brilliant marketing move.

But, that being said, it wasn't without its critics.

The branded take-over actually sparked a debate about capitalism.

People criticised Transport for London for agreeing to the commercialisation of iconic London landmarks.

Corporate money mixing with public signage left a sour taste in the mouths of some vocal critics.

PlayStation bosses won't be losing any sleep over this, however.

The PS5 sold out within minutes of going on sale.

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