Tesco is the latest supermarket to release its 2021 Christmas advert - and because of the inclusion of a double-jabbed Santa showing off his Covid vaccine pass, it’s definitely wound up anti-vaxxers.
The ad called: “This Christmas, Nothing’s Stopping Us,” shows Brits making the most of this festive season after lockdown restrictions last year meant that loved ones could not come together to celebrate and spend time with each other.
“After last year, we’re determined to make it a good one,” the video caption reads.
After last Christmas, we’re determined to make it a good one. This Christmas #NothingsStoppingUs https://t.co/0maY5osds1— Tesco (@Tesco) 1636836300
However, the ad then shows a potential hiccup and people panic as a TV news headline reveals that Santa may have to quarantine to travel internationally (not ideal when you’re meant to be delivering presents to kids all over the world).
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But not to worry, as Santa has been double-jabbed, and uses his Covid vaccination pass at the airport to get into the country - reindeers in tow - which is met with celebratory cheers.
However, the nine-second clip in the minute-and-a-half ad has well and truly wound up anti-vaxxers who are now threatening to boycott the supermarket giant over this nod to Covid vaccines passes.
#boycottTesco keep it TRENDING! https://t.co/TOBRwywJ02— No More Lockdowns UK (@No More Lockdowns UK) 1636844038
Did I really just see a Christmas TV ad on ITV for Tesco to Queen’s ‘Don’t Stop me Now’ hit with families having fu… https://t.co/4fH8WVnigM— Corinne Coles (@Corinne Coles) 1636840573
That's it for you, Tesco's. Never, ever again will me or my family shop with you or use your petrol pumps. Disgusti… https://t.co/wsHTdLqsgT— (In Christ). Pat J. Kelly. (@(In Christ). Pat J. Kelly.) 1636881468
While others found the idea of people boycotting the supermarket over its Christmas ad pretty amusing, and even noted that the idea of anti-vaxxers boycotting Tesco will make them want to shop there more;
People shouting from the rooftops about no longer shopping at Tesco and how disgusting they are...because Santa has… https://t.co/2OSbKuGiGq— jαsє (@jαsє) 1636842469
I’ll be shopping at tescos more from now on if I know a load of anti vax idiots won’t be there 😀 #BoycottTesco— William Roberts (@William Roberts) 1636842630
All the anti-vaxxers are boycotting Tesco because of a Covid passport in the ad, so the rest of us don't have to ri… https://t.co/tQV0PlrGNQ— NIMPUNK (@NIMPUNK) 1636842509
Looks like it's going to be a much safer place to shop, given the absolute state of the people using #BoycottTesco— ImBraveSirRobin 😷 (@ImBraveSirRobin 😷) 1636842312
Laughing my arse off seeing #BoycottTesco trending because Santa has a COVID passport in their advert 😂😅— Bradley Wall 🏳️🌈 🇪🇺🇬🇧🌍 (@Bradley Wall 🏳️🌈 🇪🇺🇬🇧🌍) 1636842316
them: this generation is so sensitive ://// so weak and easy to trigger. they can’t even take a joke anymore. liter… https://t.co/FBzltxW1Lv— em (@em) 1636849097
boycotting tescos and throwing a fit over a christmas advert but somehow we're the snowflakes lol take a look at yo… https://t.co/v0Af9kjLQV— Eyaslaura (@Eyaslaura) 1636846358
Me walking round Tesco’s knowing the #BoycottTesco brigade ain’t going in 😂. https://t.co/kQllx23qXE— Scott (@Scott) 1636871977
Me groovin' on down to my local Tesco now that I know anti-vaxxers won't be there #BoycottTesco https://t.co/NWuniDji0z— Nicky Soaralot (@Nicky Soaralot) 1636856365
Covid wasn’t the only topical reference within the ad as there was also a nod to the food stock shortages the country has experienced this year in the form of a newspaper left on someone’s doorstep with the headline: “Stock Shortages!”
Luckily, this problem in the advert is quickly solved thanks to a kind neighbour who leaves different food items outside each household on their street.
Tesco’s advert also came as a result a survey of 2,000 UK adults which found that 86 per cent of people are planning to “make the most of Christmas this year, no matter what”.
Meanwhile, 42 per cent of people said that they will appreciate Christmas “more than ever” this year.
indy100 has contacted Tesco for comment.