News

Elon Musk is now going to blast satellites into space to display adverts to people on Earth

Elon Musk is now going to blast satellites into space to display adverts to people on Earth

Elon Musk plans to launch a satellite to display adverts that will be recorded and broadcast on Twitch and YouTube.

According to Insider, Canadian startup Geometric Energy Corporation (GEC) will send a CubeSat on a Falcon 9 rocket with one side featuring a pixel display screen showing adverts. A selfie stick coming out of the satellite will film the screen and beam the picture back to the Earth.

GEC hasn’t yet said how much it will cost to advertise on the orbital billboard or how much the CubeSat will cost to launch but it will apparently be funded by cryptocurrency Dogecoin, which Musk has supported in the past.

Advertisers will purchase five types of tokens using cryptocurrency payments such as ethereum in order to place an advert, with Doge payments coming later. Each token purchased by an advertiser will control a different aspect of the display.

Gamma and Kappa tokens will control what the pixel will look like, the XI will say how long it lasts on screen - the more expensive, the longer it remains.

Samuel Reid, CEO of GEC said the project will be ready at some point in 2022.

“I’m trying to achieve something that can democratise access to space and allow for decentralised participation,” Reid told Insider.

“Hopefully, people don’t waste money on something inappropriate, insulting or offensive.”

Reid said the platform will be open to anyone that purchases the tokens - even down to artists wanting to show their work in space.

“There might be companies which want to depict their logo,” he said, adding “maybe Coca-Cola and Pepsi will fight over their logo and reclaim over each other.”

“The payload will obtain lunar-spatial intelligence from sensors and cameras on-board with integrated communications and computational systems,” GEC said.

“This mission will demonstrate the application of cryptocurrency beyond Earth orbit and set the foundation for interplanetary commerce,” SpaceX Vice President of Commercial Sales Tom Ochinero added.

“We’re excited to launch DOGE-1 to the Moon!”

The future is now.

The Conversation (0)
x