People are trying to cancel Domino’s for an online conversation the brand had with White House Press Secretary Kayleigh McEnany in 2012.
The conversation in question started when McEnany tweeted on 9 November 2012:
FUN FACT: @dominos is wayyyy better than any NYC pizza— Kayleigh McEnany (@Kayleigh McEnany) 1352426756
That same day, Domino’s then responded:
@kayleighmcenany That's one heck of a compliment! Thanks for the love! #WEAPPRECIATEIT!— Domino's Pizza (@Domino's Pizza) 1352429330
On Monday evening, author Rick Wilson quote-tweeted the pizza chain’s 2012 response to the press secretary and claimed they “just killed” their brand:
You just killed your brand. #ETTD https://t.co/NdGee87xvH— Rick Wilson (@Rick Wilson) 1592271256
This calling out then resulted in a bunch of people saying they’re never eating Domino’s Pizza ever again.
@dominos @kayleighmcenany #BOYCOTTDOMINOS NOW— Banks (@Banks) 1592272613
@dominos Yep, I’m done! @BoycottDominos #BoycottDomino’s #LittleCaesarsIsBetter https://t.co/PT37bCOCux— Catherine needs a drink. 🥂🍷🥃🍸🍹🍺🍻 (@Catherine needs a drink. 🥂🍷🥃🍸🍹🍺🍻) 1592280773
While some people thought it was completely ridiculous:
Dominos getting dragged for this innocent reply from 2012 is absolutely peak 2020 energy and I am crying laughing a… https://t.co/d8NuMrU6MM— Mac McCann (@Mac McCann) 1592275941
So ... people are coming after Domino's for this tweet. 1) It's OK for people to say thank you for apolitical comp… https://t.co/h6jJbK9gsQ— Akiva Cohen (@Akiva Cohen) 1592307135
Then the White House Press Secretary herself weighed in on the controversy.
Retweeting a whole host of people that agreed with her, they joked about her views on Pizza Hut and Taco Bell being next in the firing line.
Settling the score, she tweeted:
I LOVE @dominos (and also @pizzahut)! ❤️— Kayleigh McEnany (@Kayleigh McEnany) 1592279012
Back in 2012, McEnany did not hold the White House position she’s currently in. In fact, she was still in college but she was associated with the Republican Party.
The same year of her now infamous Domino’s tweet, she contributed to the conspiracy theory around Barack Obama’s birthplace with the tweet:
How I Met Your Brother -- Never mind, forgot he's still in that hut in Kenya. #ObamaTVShows— Kayleigh McEnany (@Kayleigh McEnany) 1346292306
McEnany became White House Press Secretary on 7 April this year.