Celebrities
Sinead Butler
Nov 22, 2021
An Australian journalist has been left feeling “mortified” after committing an interview no-no that ultimately led to his TV station losing its Adele interview.
Matt Doran from Channel Seven made the 10,000 mile trip from Sydney to London on November 4 to interview Adele about her upcoming album 30 - only to admit to the hitmaker that he hadn’t actually listened to her album ahead of talking to her about it.
Back at it with the boys! This one is going to be pretty special … 🤫@7newsspotlight #london @ London, United Kingdom https://t.co/LZcgxZAV2A— Matt Doran (@Matt Doran) 1635980121
As you can imagine, this confession apparently went down like a lead balloon with the Easy On Me singer who was reportedly offended by this.
Adele had reportedly asked what he thought of her new album after the Weekend Sunrise host hadn’t asked any questions about it, The Daily Telegraph reported.
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Despite the 30-minute interview being filmed, Adele’s label Sony has reportedly denied Channel Seven permission to air it. This is a big blow for Channel Seven since they had been the only outlet in Australia to get a sit-down interview with the star and it was said to be part of a package deal costing £539,065 (nearly $1m AUD) which also gave the network right to CBC TV special Adele: One Night Only.
As a result there has been backlash from Adele fans, music lovers and fellow journalists over Doran’s error.
I can’t stop reading tweets about the Matt Doran Adele interview colossal fail. https://t.co/LmmQcEzIA6— Meg Rayner (@Meg Rayner) 1637485134
Only four songs deep into Adele’s 30 and no wonder she was so fucking furious at Matt Doran for not listening to th… https://t.co/t9EzAWVk4F— Michelle Law 羅敏儀 (@Michelle Law 羅敏儀) 1637570502
I would have died for the chance to interview Adele. Matt Doran simply could not give a shit. The absolute disrespe… https://t.co/UpHpNA4GMI— Triana Butler (@Triana Butler) 1637476939
This is what happens when Channel 7 doesn't invest in good music journalism - and instead flies Matt Doran with zer… https://t.co/5q537qEmYJ— Anth W. 🌏 (@Anth W. 🌏) 1637532218
The state of arts journalism in Australia. On the one hand, many passionate writers and critics are working for fre… https://t.co/3Ugs8rYeQl— Briony Kidd (@Briony Kidd) 1637533879
Others saw the funny side to the situation, with some comparing Doran’s interview to the improvised press junket interview in rom-com film Notting Hill where Hugh Grant’s character William Thacker has to do to talk to actress Anna Scott (Julia Roberts), where he pretends to be from magazine The Horse and Hound and has no idea what Scott’s movie is about.
Hi Adele, I'm Matt Doran from Horse & Hound magazine. Any horses on the album? Or hounds for that matter; our reade… https://t.co/pnWpdaLEUI— Sam Twyford-Moore (@Sam Twyford-Moore) 1637535946
Why does Matt Doran have an Apple computer? BECAUSE HE’S NEVER HEARD OF ADELE 😬— Byron Kaye (@Byron Kaye) 1637474525
I’ve always thought ‘our’ Matt Doran was more of a Taylor Swift fan anyway.. @MattDoran91 https://t.co/lMX00crwEo— Michael Rowland (@Michael Rowland) 1637550721
Adele knew Matt Doran hadn’t listened to her album when he said his favourite thing about it was the “ripping guitar solos”. #Adele30— Peter Helliar (@Peter Helliar) 1637479954
Footage from Matt Doran’s interview with Adele for Channel 7. The interview was canned after the Aussie journalist… https://t.co/mNTSV68fuk— Sanny Rudravajhala (@Sanny Rudravajhala) 1637576088
Doran has since apologised for his gaffe and explained to The Australian newspaper that he was “mortified and unequivocally apologetic” and hadn’t realised a link to the album was attached to the email he received about the interview beforehand.
“I have since discovered it was sent to me as an ‘e card’ link, which I somehow missed upon landing in London. “It was an oversight but not a deliberate snub,” he told The Australian newspaper. “This is the most important email I have ever missed.”
The TV shot also disputed claims that Adele stopped the interview after he made the blunder, telling the publication: “Adele didn’t storm out. In fact, it was the polar opposite. What was meant to be 20 minutes was extended to 29 minutes.”
Although Doran was not on air for a weekend, he has denied reports that he was “formally” suspended by Channel Seven over his mistake.
On top of all this, Doran isn’t the only Matt Doran who has been received flack over his inaction.
In an unfortunate coincidence, an ABC political reporter who goes by the same name has been flooded with critical tweets from people mistaking him for the Weekend Sunrise host.
Though he appeared to take the confusion all in good stride, and joking tweeted an apt Adele lyric: “Go easy on me...”
Go easy on me…— Matthew Doran (@Matthew Doran) 1637494378
But not everyone got the joke...
@MattDoran91 R u the goose who flew over to 🇬🇧 to interview Adele about #30 and didn’t listen to it?— Jess O’Reilly 🦋💉💉 (@Jess O’Reilly 🦋💉💉) 1637494899
@MattDoran91 Seriously disrespectful of the artist and your commitment to quality journalism— AAP (@AAP) 1637528959
@MattDoran91 @bairdjulia Isn't this just an example of the lack of professionalism in journalism today. Too many jo… https://t.co/Tb8FplQ3WZ— Janey (@Janey) 1637534932
Indy100 has contacted Channel Seven, Sony and Adele for comment.
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